NEW EP MUSIC 2 CRASH 2 OUT NOW
WATCH HERE & LISTEN HERE
“Focused and intentional in every way” – Lyrical Lemonade
“Shows off an unmistakable musicianship as he fluidly brings genres together that might never be caught dead on the same mixtape” – FLAUNT
“Rooted in classic songwriting but with contemporary production choices” – Pigeons & Planes
“[Sally Boy has] moved to the top of my summertime playlist” – Ones to Watch
LOS ANGELES (September 7, 2022) – Coming off the release of his latest EP, music 2 crash 2, rising artist Sally Boy releases the music video for his single “true american” featuring Kyle Lux.
Directed by Sally Boy and Jacob Zaoutis, who previously collaborated with Sally Boy on the “i love u” music video, the “true american” visual follows Sally Boy and Kyle Lux through a chaotic trip filled with fights and partying, with Sally Boy getting more and more disheveled as the video goes on.
Sharing exclusively with Ones to Watch about the video, Sally Boy said: “The video for ‘true american’ is about having maximum fun while also living in a groundhog’s day of your own ignorance and financial turmoil. Similar to the song, which at surface has the light character of a summer song, the video reads as a summer highlight reel while the underlying context reveals a deeper issue.”
music 2 crash 2 is out now via Loud Robot/RCA Records, stream it here.
About Sally Boy
The Philadelphia-born, Los Angeles-based singer-songwriter hit the scene in 2020 with his debut EP EREZ. The EP garnered numerous accolades, including features in Wonderland, Flaunt, American Songwriter, Ones to Watch, and more, in addition to earning Sally Boy a placement on Pigeons & Planes’ ‘Best New Artists’ list. He’s also garnered Spotify support, landing on anti pop, Indie Pop, Varsity Bars, young & free, idk playlists.
Self-acceptance is at the root of Sally Boy. Erez adopted the name after writing the song “Sally Boy,” his first real solo effort outside his work with his band. It’s a dreamy conversation with his younger self set to a beautiful acoustic guitar. As a child, Erez was sometimes teased for being soft. Emotional. Feminine. The bullshit machismo that young boys absorb and inflict on others made him feel stifled and strange. Like he didn’t belong. He tried to bury that side of himself and craft a persona that felt tougher, more masculine. But it wasn’t true. By dubbing himself Sally Boy, Erez dispenses with inauthentic self-presentation. His 2021 EP, Lies I Tell Myself, captures that tone perfectly.
Lies I Tell Myself is about lightness, energy, and unabashedly being yourself. Each song on the record contains at least one line in which he tells himself some half-truth to feel better. Despite the concept behind the project, Erez didn’t force anything during the songwriting. These are simply expressions of who he is and where he’s at. Sally Boy’s music is playful, with drums that get into your system at the molecular level, forcing you to move; the lyrics have swagger, even when dabbling in self-deprecation. It’s an amusing celebration of accepting yourself, flaws and all.
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